AMI  Born in Paris in 2011, inspired by Paris ever since — AMI offers stylish and comprehensive wardrobes for men and women, blurring the boundaries between casual and chic. The name AMI, the French word for friend, plays with the initials of Alexandre Mattiussi, its founder and creative director.  AMI captures a particular type of the French capital’s nonchalance, one that is young, cool and carefree.